82 Best Germany CPG & Consumer Goods Startups to Watch in 2023 | Seedtable

82 CPG & Consumer Goods Startups in Germany to Watch in 2023

Germany's CPG & Consumer Goods sector is booming. This year’s list of the best 82 Germany CPG & Consumer Goods startups is an eclectic mix of hyper-growth scaleups, small creative startups and everything in between.

The last update was made on March 15, 2023.

Curated by @gonsanchezs

Germany 10+ employees Fast-growing


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commercetools

commercetools re-invented eCommerce software and is a global market leader of cloud-based technology for brands, retailers and manufactures.

Munich   501 to 1000   $310 Million   $150 Million  

Accel   Insight Venture Partners  

B2B   SAAS  

Secure a sponsored spot for your company

everdrop

Everdrop manufactures cleaning products.

Munich   11 to 50   $100 Million   $22 Million  

HV Capital   Felix Capital   Vorwerk Ventures  

B2C  

Secure a sponsored spot for your company

SellerX

SellerX buys and builds Amazon businesses, helping entrepreneurs realise the next stage of their businesses, and their lives.

Berlin   501 to 1000   $770 Million   $31 Million  

83North   Cherry Ventures   Felix Capital   L Catterton  

B2B   B2C  

Secure a sponsored spot for your company

Spryker

Spryker is a commerce technology platform that enables global enterprises to build transactional business models.

Berlin   251 to 500   $150 Million   $130 Million  

Project A Ventures  

B2B   SAAS   MARKETPLACE  

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Grover

Grover provides an online subscription platform intended for renting tech products.

Berlin   251 to 500   $2.3 Billion   $12 Million  

Seedcamp   Augmentum Fintech   Coparion   Samsung NEXT   Viola Ventures   Energy Impact Partners  

B2C   SAAS  

Secure a sponsored spot for your company

everstox

Logistics-as-a-Service and technology platform for flexible warehousing & fulfillment services across Europe

Munich   11 to 50   $26 Million  

Acton Capital Partners   Global Founders Capital (GFC)   Capnamic Ventures  

B2B   SAAS  

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Arive

ARIVE is an online delivery webshop that delivers consumer goods in a short time.

Munich   101 to 250   $27 Million  

Balderton Capital   La Famiglia VC   Global Founders Capital (GFC)   468 Capital  

B2B   B2C   SAAS   MARKETPLACE  

Secure a sponsored spot for your company

Alphin

Digital platform for local business to manage their customer lifecycles.

Berlin   51 to 100   $6.1 Million   $6.1 Million  

HV Capital   Scale Capital   Partech Ventures  

B2B   SAAS   MARKETPLACE  

Secure a sponsored spot for your company

Rebike Mobility

Rebike Mobility is the leading digital marketplace for E-Bike subscription and used premium E-Bikes in Europe.

Munich   51 to 100   $38 Million   $12 Million  

Vorwerk Ventures  

B2C   SAAS  

Secure a sponsored spot for your company

The Stryze Group

The Stryze Group is a D2C brand holding company that develops, buys, and scales D2C brands in order to take them to the next level.

Berlin   101 to 250   $100 Million   $100 Million  

ALSTIN Capital  

B2B   B2C  

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Keller Sports

Keller Sports is an online retailers for tennis, running, fitness, outdoor & wintersport equipment.

Munich   51 to 100   $17 Million   $12 Million  

B2C  

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Gorillas

Gorillas is a delivery startup that allows customers to order groceries and other household items.

Berlin   1001 to 5000   $1.3 Billion   $44 Million  

Food Labs  

B2C  

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Livebuy

Livebuy offers the future of shopping.

Berlin   11 to 50   $5.6 Million   $5.5 Million  

RTP Global  

B2C   SAAS   MARKETPLACE  

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Root Global

Root Global is a data-driven software company committed to redefining how F&B companies manage and reduce their environmental footprint.

Berlin   11 to 50   $2.6 Million   $2.6 Million  

Project A Ventures   Nucleus Capital  

B2B   SAAS   MARKETPLACE  

Secure a sponsored spot for your company

Emax digital

Emax digital is a powerful analytics hub and API to audit product portfolios

Munich   11 to 50   $0  

High-Tech Gründerfonds   Bayern Kapital  

B2B   SAAS  

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presize.ai

By combining the latest breakthroughs in Computer Vision and Deep Learning, presize.ai develops the most accurate body scanning software.

Munich   11 to 50   $2 Million  

Plug and Play Spain   UVC Partners   seed + speed Ventures  

B2B   SAAS  

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GartenHaus

Gartenhaus offers garden houses, sheds, carports, terraces, saunas and other, often bulky, garden and home related products.

Hamburg   51 to 100   $70 Million  

Project A Ventures  

B2C  

Secure a sponsored spot for your company

Nethansa

nethansa is an AI-driven platform that boosts profits and sales on Amazon.

Munich   51 to 100   $9.5 Million   $1.2 Million  

Movens VC   LT Capital  

B2B   SAAS  

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Cleanhub

CleanHub empowers brands to minimize their plastic footprints

Berlin   11 to 50   $4.9 Million   $3.7 Million  

Lakestar   AENU   468 Capital  

B2B   SAAS  

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Vaayu

Software that helps retailers track and cut carbon in real-time.

Berlin   11 to 50   $13 Million   $1.6 Million  

Atomico  

B2B   SAAS  

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Vaayu

Software that helps retailers track and cut carbon in real-time.

Berlin   11 to 50   $13 Million   $1.6 Million  

Atomico  

B2B   SAAS  

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Glambou

A fast growing multichannel jewelry company. We offer international designers a unique platform to market their products.

Berlin   11 to 50   $0   $11 Million  

B2C  

Secure a sponsored spot for your company

Cleanhub

CleanHub empowers brands to minimize their plastic footprints

Berlin   11 to 50   $4.9 Million   $3.7 Million  

Lakestar   AENU   468 Capital  

B2B   SAAS  

Secure a sponsored spot for your company

Formel Skin

FORMEL Skin is a healthtech start-up with the goal of providing personalised, high-quality medical treatments through the internet.

Berlin   51 to 100   $40 Million  

Heartcore   Cherry Ventures   Vorwerk Ventures   Singular VC  

B2C  

Secure a sponsored spot for your company

Utry.me

Utry.me is an online sample market without prices that enables consumers to order products from the FMCG sampling market.

Munich   11 to 50   $1.1 Million   $1.1 Million  

B2C  

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Crowdfox

Crowdfox is an innovative shopping club where merchants sell for free and members can buy every product they desire for the best price.

Cologne   101 to 250   $17 Million   $5.7 Million  

B2B   SAAS   MARKETPLACE  

Secure a sponsored spot for your company

AlpaKas

Alpakas is a zero waste grocery delivery service.

Berlin   101 to 250   $5.7 Million   $5.7 Million  

Food Labs   Vorwerk Ventures  

B2C  

Secure a sponsored spot for your company

Lumenaza

Lumenaza offers a utility-in-box software solution.

Berlin   11 to 50   $12 Million   $7.9 Million  

Future Energy Ventures   IBB Ventures  

B2B   SAAS   MARKETPLACE  

Secure a sponsored spot for your company

Watchmaster

Watchmaster.com is a digital marketplace for buying and selling luxury watches.

Berlin   51 to 100   $30 Million  

Cherry Ventures   Piton Capital  

B2C   MARKETPLACE  

Secure a sponsored spot for your company

Stadtsalat

STADTSALAT offers exquisite bowls and salads.

Hamburg   101 to 250   $6 Million   $6 Million  

B2C  

Secure a sponsored spot for your company

her1

Her1 is a wellness brand that provides natural supplements with botanical nutrients to nourish your beauty from inside out.

Berlin   1 to 10   $6.5 Million   $6.5 Million  

IBB Ventures  

B2B   B2C  

Secure a sponsored spot for your company

mymoria

MYMORIA offers an one-stop-online-shop for full configuration and complete commissioning of funerals.

Berlin   11 to 50   $18 Million  

btov Partners   DvH Ventures   IBB Ventures  

B2C  

Secure a sponsored spot for your company

Keepoala

The leading community for online shoppers to reduce their return volumes and carbon footprint and thereby receiving great rewards.

Munich   1 to 10   $0  

B2B   B2C   MARKETPLACE  

Secure a sponsored spot for your company

Fulfin

Innovative growth financing for online companies

Munich   11 to 50   $2 Million  

B2B  

Secure a sponsored spot for your company

21Diamonds

21Diamonds is an online jewellery shopping store that offers top quality diamond, gold and silver jewelry and accessories.

Munich   101 to 250   $6.4 Million  

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Planetics

PLANETICS is the marketplace for sustainable sporting goods including other additional digital solutions.

Munich   1 to 10   $0  

B2C  

Secure a sponsored spot for your company

Planetics

PLANETICS is the marketplace for sustainable sporting goods including other additional digital solutions.

Munich   1 to 10   $0  

B2C  

Secure a sponsored spot for your company

Mia & Ben

Mia & Ben is a science led company, focusing on healthy and fresh baby and kids nutrition.

Berlin   11 to 50   $5.4 Million   $3.2 Million  

B2C  

Secure a sponsored spot for your company

Berlin Brands Group

Berlin Brands Group is a vertical commerce company that offers sound and light, home and living, and consumer electronic products.

Berlin   501 to 1000   $1 Billion  

B2B   B2C  

Secure a sponsored spot for your company

Urbify

Urbify offers an integrated delivery operating system for online retailers to provide same-day and next-day deliveries.

Berlin   11 to 50   $2.5 Million   $2 Million  

B2B   SAAS  

Secure a sponsored spot for your company

aifora

aifora offers powerful SaaS solutions for more accurate and targeted pricing, promotions and merchandise flow for brands and retailers.

Düsseldorf   11 to 50   $12 Million   $3.4 Million  

Capnamic Ventures  

B2B   SAAS  

Secure a sponsored spot for your company

Paretos

Paretos is the leading AI-based decision intelligence platform to make effective, data-driven decisions across entire organizations.

Heidelberg   11 to 50   $11 Million   $4.1 Million  

UVC Partners  

B2B   SAAS  

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Kitchenful

Kitchenful is an app for personalized recommendations of recipes, which gets users the ingredients delivered from their local supermarket.

Berlin   11 to 50   $2 Million   $1 Million  

Goodwater Capital   Y Combinator  

B2B   B2C   MARKETPLACE  

Secure a sponsored spot for your company

gitti

gitti is a direct-to-consumer beauty company with a focus on conscious beauty innovations

Berlin   11 to 50   $12 Million  

btov Partners   Target Global   XAnge  

B2C  

Secure a sponsored spot for your company

Filics

A scalable transport solution for standardized load carriers with a minimum energy footprint

Munich   1 to 10   $0  

B2B  

Secure a sponsored spot for your company

Wisefood

Wisefood develops new patented recipes and also manufacturing methods to replace disposable plastic tableware with edible variants

Munich   1 to 10   $0  

B2B   B2C  

Secure a sponsored spot for your company

Mister Spex

Mister Spex is an online store that sells various brands of glasses and contact lenses.

Berlin   251 to 500   $160 Million  

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Fairsenden

Fairsenden engages in the logistics, supply chain, and green delivery industry.

Berlin   11 to 50   $4.6 Million   $4.6 Million  

B2B   SAAS  

Secure a sponsored spot for your company

Home24

Home24 is an online shop for home and living.

Berlin   1001 to 5000   $170 Million  

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GLOSSYBOX

GLOSSYBOX is a bespoke box of luxury-sized cosmetic and wellness samples hand-picked by beauty experts and mailed directly to your door.

Berlin   101 to 250   $130 Million  

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kurando

kurando is a delivery service.

Berlin   11 to 50   $0   $1.2 Million  

Accel  

B2C  

Secure a sponsored spot for your company

Bringoo

First 45 minutes grocery delivery in Germany from supermarkets in the neighborhood.

Hamburg   51 to 100   $6 Million   $330 Thousand  

B2C  

Secure a sponsored spot for your company

Renetti

Renetti is omni-channel platform for customized furniture, that integrates product designers, suppliers, logistics providers and dealers.

Munich   51 to 100   $1.4 Million  

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reverse.supply

Reverse.supply developed a white label platform for re-commerce.

Berlin   1 to 10   $5.5 Million  

Dutch Founders Fund   Capnamic Ventures   PUSH Ventures  

B2B   SAAS  

Secure a sponsored spot for your company

Priceloop

Empowering pricing managers to achieve more in less time

Berlin   11 to 50   $0  

Accel   Project A Ventures  

B2B   SAAS  

Secure a sponsored spot for your company

Sykell

sykell developing scalable and sustainable packaging and pooling solutions for retail, gastronomy and catering industry.

Berlin   1 to 10   $0  

B2B  

Secure a sponsored spot for your company

Betafashion

SaaS, B2B, Fashion, predictive analytics, automation

Berlin   1 to 10   $0  

APX  

B2B   SAAS  

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Foodcircle

Foodcircle is a digital wholesale solution that facilitates and accelerates trade between suppliers and buyers of organic foods.

Berlin   11 to 50   $0  

btov Partners   Coparion  

B2B   SAAS  

Secure a sponsored spot for your company

mammaly

Mammaly, a pet health startup that develops a range of snacks specifically targeting and helping reduce the severity of aging dog issues.

Cologne   11 to 50   $3.4 Million  

B2C  

Secure a sponsored spot for your company

Meine Erde

Meine Erde is a provider of ecological burial option in Europe.

Berlin   1 to 10   $0  

Project A Ventures  

B2C  

Secure a sponsored spot for your company

Perfect Drive Sports Group

Perfect Drive Sports Group is an e-commerce company that sells golf equipment.

Hanover   101 to 250   $0  

Project A Ventures  

B2C  

Secure a sponsored spot for your company

Subitec

Subitec is engaged in the production of microalgae biomass substances for the cosmetics and food additives industries.

Stuttgart   11 to 50   $6.3 Million  

Secure a sponsored spot for your company

Thermosphr

Energy efficient buildings - SaaS

Berlin   1 to 10   $0  

Entrepreneur First   seed + speed Ventures  

B2B   SAAS  

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Bike24

Bike24 is a provider of automotive hitches and related products.

Dresden   11 to 50   $0  

Global Founders Capital (GFC)  

B2C   MARKETPLACE  

Secure a sponsored spot for your company

Moanah

Moanah creates sustainable household products.

Frankfurt   1 to 10   $0  

B2C  

Secure a sponsored spot for your company

hye

Hye manufactures drink which has nutrients and minerals and feels refreshing.

Augsburg     $0  

B2B   B2C  

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sensalytics

Sensalytics provides brick and mortar retailers analytics tools to analyze their business in the way online retailers do.

Stuttgart   11 to 50   $0  

B2B   SAAS  

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Hashtag You

Hashtag You is a brand builder in the field of direct-to-consumer e-commerce.

Berlin   11 to 50   $0  

Triple Point Ventures  

B2B   B2C  

Secure a sponsored spot for your company

Haferkater

Haferkater operates a cafe and coffee shop specializing in salads and coffee in the city of Berlin.

Berlin   51 to 100   $25 Thousand  

B2C  

Secure a sponsored spot for your company

Yamuntu

yamuntu is the social commerce platform that democratizes the influencer market by making everyone a brand ambassador.

Hamburg   11 to 50   $0  

B2B  

Secure a sponsored spot for your company

_blaenk

The the leading Omnichannel RetailTech Startup in Europe.

Cologne   11 to 50   $1.7 Million  

B2B   B2C   MARKETPLACE  

Secure a sponsored spot for your company

FrontNow

FrontNow is an online B2B platform that helps retailers with the digitalization of the product discovery and listing process.

Berlin   1 to 10   $0  

B2B   SAAS  

Secure a sponsored spot for your company

Yepoda

Yepoda is a DTC K-Beauty brand developing sustainable & natural beauty products based on the latest trends & innovations from South Korea.

Berlin   11 to 50   $1.7 Million  

B2C  

Secure a sponsored spot for your company

First A

FIRST A is a application that offers instant delivery service for local pharmacies.

Berlin   11 to 50   $0  

B2C   MARKETPLACE  

Secure a sponsored spot for your company

Duschkraft

Duschkraft is developing products based on a dehumidifier for the shower that is designed to prevent mold from forming after a hot shower.

Rostock   11 to 50   $1.2 Million  

InnoEnergy  

B2B  

Secure a sponsored spot for your company

OAK25

OAK25 develops backpacks and bags that make the life of urban nomads easier and safer.

Hamburg   1 to 10   $0  

B2C  

Secure a sponsored spot for your company

nevernot

Nevernot aims to develop menstrual products keeping in mind not only women but all people who menstruate

Berlin   1 to 10   $0  

B2C  

Secure a sponsored spot for your company

BenFit

Benfit primarily engages in the manufacture and supply of high-protein baked goods.

Düsseldorf   11 to 50   $0  

B2C   SAAS  

Secure a sponsored spot for your company

AVE + EDAM

AVE + EDAM is a young beauty-tech brand from Berlin. We celebrate individuality in all its facets with personalized skincare.

Berlin   1 to 10   $0  

Social Starts  

B2C  

Secure a sponsored spot for your company

Amzscale

AMZSCALE is a full service eCommerce platform.

Osnabrück   101 to 250   $0  

B2B   SAAS  

Secure a sponsored spot for your company

Petaments

Petaments offers functional dog treats that supports a dog's long-term health

Berlin   1 to 10   $0  

Food Labs  

B2C  

Secure a sponsored spot for your company

KitchenAdvisor

KitchenAdvisor is the first true comparison portal for fitted kitchens.

Hamburg   1 to 10   $940 Thousand  

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