35 Best Sweden Sportstech Startups to Watch in 2023 | Seedtable

35 Sportstech Startups in Sweden to Watch in 2023

Sweden's Sportstech sector is booming. This year’s list of the best 35 Sweden Sportstech startups is an eclectic mix of hyper-growth scaleups, small creative startups and everything in between.

The last update was made on March 14, 2023.

Curated by @gonsanchezs

Sweden 10+ employees Fast-growing


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Goals

Goals is a provider of an online football game.

Stockholm   11 to 50   $15 Million   $19 Million  

Northzone   Moonfire Ventures   Cherry Ventures  

B2C   FREEMIUM  

Secure a sponsored spot for your company

Heja

Heja is only app you need to easily handle communication between coaches, managers, parents and players.

Stockholm   11 to 50   $6.8 Million   $4.2 Million  

Peak Capital   Luminar Ventures   Bonnier Ventures   Inbox Capital  

B2B   SAAS  

Secure a sponsored spot for your company

Strafe

Strafe is a lifestyle application for a global e-sport audience and fans.

Stockholm   1 to 10   $6.1 Million   $550 Thousand  

Bitkraft Ventures  

B2C  

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Leetify

We help gamers identify their weaknesses, work on those weaknesses and track their progression.

Stockholm   1 to 10   $970 Thousand   $980 Thousand  

Inventure   Antler   J12 Ventures  

B2C   SAAS  

Secure a sponsored spot for your company

360Player

360Player is a sports platform for clubs, colleges, and schools.

Stockholm   11 to 50   $0   $2.5 Million  

B2B   SAAS  

Secure a sponsored spot for your company

Relox Robotics

Autonomous Robots

Stockholm   1 to 10   $1.1 Million   $85 Thousand  

Almi Invest  

B2B  

Secure a sponsored spot for your company

Troopr

Next generation social platform within sports and fitness. Connecting and activating people.

Stockholm   1 to 10   $360 Thousand   $370 Thousand  

Curitas Ventures  

B2C   FREEMIUM  

Secure a sponsored spot for your company

Sportway

Sportway is an online network that enables young athletes to meet and share experiences.

Stockholm   1 to 10   $0   $1.7 Million  

SAAS  

Secure a sponsored spot for your company

Flowlife

Recovery tech massage products

Stockholm     $1.5 Million   $1.6 Million  

B2C  

Secure a sponsored spot for your company

MOBA Network

MOBA Network owns and operates several of the world's largest esport communities.

Stockholm   1 to 10   $3.3 Million   $3.3 Million  

B2B   B2C  

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Pluck

Pluck is a tokenization platform that enable gamers to monetize on their digital twin.

Stockholm   11 to 50   $360 Thousand   $360 Thousand  

Icebreaker  

B2C  

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Ridely

Ridely gives riders the opportunity to develop their riding and share their passion.

Stockholm   1 to 10   $1 Million   $550 Thousand  

Almi Invest  

SAAS  

Secure a sponsored spot for your company

Spiideo

A complete video solution for sports organizations to record, analyze and produce live streams

Malmö   51 to 100   $0   $6.4 Million  

B2B  

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Ridesum

Ridesum builds a coach and expert bank to allow riders to easily find you as a coach and expert and get your help.

Stockholm   1 to 10   $1.1 Million   $550 Thousand  

MARKETPLACE  

Secure a sponsored spot for your company

Swiftr

Swiftr is a digital training platform that offers training services in well-chosen gym and exercise facilities.

Stockholm   1 to 10   $910 Thousand   $910 Thousand  

2be.lu  

MARKETPLACE   SAAS  

Secure a sponsored spot for your company

Kinexit

Kinexit is a proven technology to tap into the talent you already have to unlock the performance you want.

Stockholm   1 to 10   $300 Thousand   $24 Thousand  

SAAS  

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FSport

FSport is a Premium B2B Daily Sports Entertainment Provider. We are a perfect match for online platform and gaming operators.

Malmö   11 to 50   $5.7 Million   $2.1 Million  

B2B  

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Radinn

Radinn offers wakeboarders, kiteboarders, and surfers with water sport products.

Lund   101 to 250   $5.1 Million   $2.2 Million  

B2C  

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Fotboll Sthlm

Fotboll Sthlm is a sports media business.

Stockholm   1 to 10   $0  

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Ophena

Ophena is an online seller of safety stirrups, saddle pads, and magnetic insoles.

Gothenburg   1 to 10   $0   $390 Thousand  

B2C  

Secure a sponsored spot for your company

Photon Sports

Photon Sports is a producer of an analytics setup for tracking sports activity.

Skellefteå   1 to 10   $1 Million   $1 Million  

B2B   SAAS  

Secure a sponsored spot for your company

Matchi

MATCHi provides the best connections between racket sports facilities and players. We let you know where, when and with whom you can play

Gothenburg   1 to 10   $0  

B2B   B2C   MARKETPLACE  

Secure a sponsored spot for your company

Lohilo Foods

Lohilo Foods engages in the production of ice cream and other confectionery products.

Växjö   101 to 250   $0   $1 Million  

B2C  

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Forza Football

Forza Football mission is to make the world of football a better place and available for everyone

Gothenburg   51 to 100   $2.7 Million   $690 Thousand  

B2C  

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Stepler

Stepler is an online shop that offers electronic massagers, headphones, skincare, and exercise products.

Karlstad   11 to 50   $1.1 Million   $230 Thousand  

Almi Invest  

B2C   FREEMIUM  

Secure a sponsored spot for your company

Wehype

Wehype is a leading platform and solution for gaming influencer marketing — helping brands, game publishers, and creators.

Uppsala   11 to 50   $1.4 Million   $1.3 Million  

Brightly Ventures   Inbox Capital  

B2B   MARKETPLACE  

Secure a sponsored spot for your company

Equilab

Equilab aims to monitor horses’ movements during rides and help riders train their horses effectively.

Gothenburg   1 to 10   $1.6 Million   $780 Thousand  

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Godsent

A Nordic eSports powerhouse with prominent teams in CS:GO, Dota 2, League of Legends, Rainbow Six:Sienge and Hearthstone.

Malmö   11 to 50   $0   $690 Thousand  

B2C  

Secure a sponsored spot for your company

Kvix

Kvix is a streaming platform for online live training offering everything from yoga to strength, mindfulness, and dance.

Umeå     $1.3 Million   $1.3 Million  

B2C   FREEMIUM   MARKETPLACE  

Secure a sponsored spot for your company

Marsblade

Marsblade will make you a better hockey player. We develop on-ice and off-ice products for hockey players.

Östersund   1 to 10   $0  

B2B   B2C  

Secure a sponsored spot for your company

MyMOWO

Mymowo provides fitness training and services that allows its clients to exercise and be fit wherever they are.

Östersund   1 to 10   $1.3 Million   $630 Thousand  

SAAS  

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Norrländska Vapenaffären

Norrländska Vapenaffären operating a number of vertical e-commerce operations.

Sundsvall   11 to 50   $1.1 Million   $1.1 Million  

B2C  

Secure a sponsored spot for your company

Sideline Labs

Sideline Labs builds sports betting for the mobile.

Sundsvall   1 to 10   $550 Thousand   $440 Thousand  

B2C  

Secure a sponsored spot for your company

Twiik

Twiik digitizes company health promotion and connects individuals.

Malmö   1 to 10   $240 Thousand   $310 Thousand  

MARKETPLACE  

Secure a sponsored spot for your company

Signality

Signality.com — superpowers for video.

Linköping   1 to 10   $0  

B2B  

Secure a sponsored spot for your company

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