32 Best London Sportstech Startups to Watch in 2023 | Seedtable

32 Sportstech Startups in London to Watch in 2023

London's Sportstech sector is booming. This year’s list of the best 32 London Sportstech startups is an eclectic mix of hyper-growth scaleups, small creative startups and everything in between.

The last update was made on March 14, 2023.

Curated by @gonsanchezs

London 10+ employees Fast-growing


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Laka

Laka is building the leading Green Mobility insurer globally

London   51 to 100   $23 Million   $4.7 Million  

Creandum   Local Globe   Ponooc  

B2C  

Secure a sponsored spot for your company

Eterlast

Building web3 games and experiences for Sports and Entertainment brands.

London   11 to 50   $4.5 Million   $4.5 Million  

Supernode Global   Play Ventures   Founders Factory  

B2C   MARKETPLACE  

Secure a sponsored spot for your company

Eastnine

Eastnine are on a mission to banish the ‘not today’ from daily fitness.

London   1 to 10   $2.6 Million   $2.6 Million  

Local Globe   Cherry Ventures  

B2C   FREEMIUM   SAAS   MARKETPLACE  

Secure a sponsored spot for your company

Let’s Do This

Let’s Do This is an online marketplace that that features endurance events in a global scale.

London   101 to 250   $81 Million   $60 Million  

Secure a sponsored spot for your company

MindLabs

MindLabs is the world's first live mental health platform.

London   1 to 10   $1.8 Million   $1.8 Million  

Seedcamp   Passion Capital  

B2C   FREEMIUM  

Secure a sponsored spot for your company

Fnatic

Fnatic Team is a professional video gaming team, consisting of players from across the globe who all make a living through competing.

London   51 to 100   $26 Million   $19 Million  

Beringea  

B2B   B2C  

Secure a sponsored spot for your company

Quell

Quell delivers a virtual fitness world that offers a unique experience of intense workout while gaming to achieve fitness goals.

London   11 to 50   $3.1 Million   $130 Thousand  

Heartcore   Khosla Ventures   Y Combinator  

B2C  

Secure a sponsored spot for your company

Terra

Terra makes it easy for apps to connect to wearables

London   11 to 50   $2.8 Million   $130 Thousand  

General Catalyst   Next Ventures   Y Combinator   Samsung NEXT  

B2B   SAAS  

Secure a sponsored spot for your company

TagPay

TAGPAY is a Fit Tech and FinTech data company and has the power to connect all stakeholders in sport (SaaS)

London   11 to 50   $0   $31 Million  

B2B   SAAS  

Secure a sponsored spot for your company

Excel Esports

exceL eSports is a gaming organisation serving global.

London   11 to 50   $24 Million   $24 Million  

B2B   B2C  

Secure a sponsored spot for your company

Playermaker

Playermaker is a football tech startup that provides coaching enhancement solutions for football academies.

London   51 to 100   $40 Million   $10 Million  

B2B   SAAS  

Secure a sponsored spot for your company

Titan Academy

Automated coaching for simulation game players

London   1 to 10   $0  

APX   Concept Ventures  

B2C   SAAS   MARKETPLACE  

Secure a sponsored spot for your company

Virtex Stadium

Virtex Stadium is a Computer Software Company.

London   1 to 10   $3.2 Million   $3.2 Million  

Global Founders Capital (GFC)   Sure Valley Ventures  

B2C  

Secure a sponsored spot for your company

FitXR

FitXR is on a mission to create a movement for movement

London   51 to 100   $8.8 Million   $7.5 Million  

Hiro Capital  

B2C   SAAS  

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Apex Rides

The Apex bike is the ultimate in-home workout

London   11 to 50   $6.2 Million   $4.1 Million  

B2C   SAAS  

Secure a sponsored spot for your company

Midnite

Midnite is a platform that is building the future of betting.

London   11 to 50   $16 Million   $2.5 Million  

B2C  

Secure a sponsored spot for your company

Walking on Earth

Walking on Earth is the digital platform that determines the individual’s stress level through a tech-based assessment.

London   1 to 10   $4.1 Million   $470 Thousand  

Octopus Ventures  

B2C   SAAS   MARKETPLACE  

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Blok London

BLOK is one of London’s leading boutique class based gyms, combining fitness with art, design, and fashion.

London   51 to 100   $6.7 Million   $590 Thousand  

ACF Investors  

B2C  

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Neurocess

Neurocess offers services as a wearable technology product that increases the training performance and reduces the risk of injury.

London   1 to 10   $3.4 Million   $3.5 Million  

B2B   B2C  

Secure a sponsored spot for your company

Much Better Adventures

Much Better Adventures helps people organize their skiing, cycling, or road biking holiday directly with specialist independent operators.

London   1 to 10   $5.4 Million  

B2C  

Secure a sponsored spot for your company

FITFCK

FITFCK operates as a fitness dating platform.

London   1 to 10   $0  

B2C   FREEMIUM  

Secure a sponsored spot for your company

Maison Sport

Maison Sport is a marketplace connecting ski instructors with people learning to ski

London   1 to 10   $3.4 Million   $1.8 Million  

B2B   B2C   MARKETPLACE  

Secure a sponsored spot for your company

MunchFit

MunchFit is a food production company that provides customised meal plans for home delivery on subscription.

London   11 to 50   $3.3 Million   $1.7 Million  

B2B   B2C  

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RacketPal

RacketPal is a mobile app that helps people find local racket sports partners, coaches, clubs and compete in local leagues.

London   11 to 50   $2 Million   $190 Thousand  

B2C   MARKETPLACE  

Secure a sponsored spot for your company

Train Effective

A world-class sports academy in your pocket.

London   11 to 50   $500 Thousand   $370 Thousand  

B2C   FREEMIUM   SAAS  

Secure a sponsored spot for your company

Auro

Auro is a mobile fitness-tech solution firm providing you with a personal trainer in your ear.

London   1 to 10   $1.6 Million   $650 Thousand  

Blackfinch Ventures  

B2C   SAAS  

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SwiftSkill

SwiftSkill is an esports analytics, strategy, and efficient team collaboration platform that helps you become a monster gamer.

London   1 to 10   $200 Thousand   $200 Thousand  

Jenson Funding Partners  

B2C   SAAS  

Secure a sponsored spot for your company

Another Round

Another Round’s unique approach to fitness and training has attracted attention from leaders in the pace.

London     $0  

B2C  

Secure a sponsored spot for your company

Sport Buff

Sport Buff is a real-time fan engagement broadcast media for next-generation gamification.

London   11 to 50   $2.5 Million  

B2B   SAAS  

Secure a sponsored spot for your company

efoldi

efoldi is a manufacturer of folding, compact mobility scooters.

London   1 to 10   $5.1 Million  

Secure a sponsored spot for your company

Minderful

Minderful is an application that offers audio-based solutions to monitor mental health where users can get data and treatment answers.

London   1 to 10   $0  

B2C   SAAS  

Secure a sponsored spot for your company

Solo60

Discover your own gym from 60 minutes solo, with friends or as a personal trainer.

London   1 to 10   $1.1 Million  

B2C  

Secure a sponsored spot for your company

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