69 Best Fashion Startups in London to Watch in 2024

The Definitive Seedtable Ranking of Fashion Startups in London

We track 18,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

The Seedtable database reveals 70 startups in London and in the Fashion industry, who have collectively secured $3.4B in funding with the average funding per startup standing at $48.6M. Seedtable has compiled profiles on 25 founders and executives for these startups.

Last update to the database: Oct 8, 2024. See changelog.

Displaying 69 out of 70 Companies


 
Company
Score
FundingInvestorsEmployeesIndustriesBusiness ModelLocationLikely To OutsourceContact
Nivoda
Nivoda
Diamond and gemstone marketplace.
63
$41.0M Series B
5
251 - 501
Fashion
London, UK
Marketing, Software Engineering, Marketing, Branding, Man...
Me+Em
Me+Em
Online and brick and mortar fashion retailer founded by Clare Honrby.
60
$72.5M Unknown
1
11 - 51
Fashion
London, UK
Hiring, Marketing, Software Engineering, Cybersecurity, B...
p***************d@meandem.com
Lyst (fashion company)
Lyst (fashion company)
Fashion search platform that allows users to browse through thousands of online fashion stores.
60
$85.0M Unknown
1
51 - 200
Fashion
London, UK
Cybersecurity, Branding, Management Consulting, Sales, Hi...
j***y@lyst.com
Beauty Pie
Beauty Pie
Subscription service offering high-quality beauty products at factory cost prices to its members.
60
$116M Series B
5
11 - 51
Fashion
London, UK
Cybersecurity, Branding, Management Consulting, Sales, Hi...
k***********s@beautypie.com
Depop
Depop
Fashion marketplace platform.
60
$92.2M Series C
5
1001 - 5001
Fashion
London, UK
Hiring, Marketing, Software Engineering, Cybersecurity, B...
r**********n@depop.com
Bump
Bump
Streetwear marketplace.
60
$175M Unknown
2
1 - 11
Fashion
London, UK
Cybersecurity, Branding, Management Consulting, Sales, Hi...
J**k@sobump.com
Fresha
Fresha
Fresha is a beauty and wellness booking platform founded in 2015 by William Zeqiri.
60
$120M Unknown
3
Fashion
London, UK
Cybersecurity, Branding, Management Consulting, Sales, Hi...
c**********o@fresha.com
smol
smol
Startup delivering eco-friendly laundry capsules and dishwasher tablets to people's homes.
52
$44.1M Series B
4
Fashion
London, UK
Marketing, Software Engineering, Marketing, Branding, Man...
h****y@smolproducts.com
Manual
Manual
Platform offering diagnostic tools and testing to aid patients in making health-related decisions.
52
$36.5M Series A
3
11 - 51
Fashion
London, UK
Marketing, Software Engineering, Marketing, Branding, Man...
g****e@manual.co
Farfetch
Farfetch
Founded in London in 2008 by Portuguese entrepreneur José Neves, Farfetch is an online platform for fashion ecommerce.
50
$600M Unknown
5001 - 10000
Fashion
London, UK
Cybersecurity, Branding, Management Consulting, Sales, Hi...
j***********a@farfetch.com
Skin + Me
Skin + Me
Online dermatology service powered by experts.
48
$22.3M Series B
1
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
m***********u@skinandme.com
Laced
Laced
Marketplace for premium sneakers.
44
$12.0M Series A
1
51 - 101
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
c***s@laced.co.uk
HURR
HURR
Clothing rental platform.
44
$15.3M Series A
3
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
v******a@hurrcollective.com
Fy!
Fy!
Fy is a home, living, and lifestyle retail marketplace designed for millennial consumers.
44
$7.0M Unknown
1
101 - 251
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
j******n@iamfy.co
Threads Styling
Threads Styling
Fashion technology company that connects users with personal stylists for curated shopping experiences.
44
$12.0M Unknown
1
101 - 251
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
s****e@threadsstyling.com
Heat
Heat
Platform encouraging sustainable fashion through innovative clothing solutions.
43
$5.0M Unknown
1
11 - 50
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
j*e@heat.io
Odore
Odore
Full lifecycle customer platform for luxury brands.
41
$5.3M Seed
3
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
k***n@odore.com
Luxury Promise
Luxury Promise
Marketplace offering the world's most exclusive and luxurious accessories, powered by Artificial Intelligence.
41
$6.6M Unknown
1
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
s*****a@luxurypromise.com
Cult Mia
Cult Mia
Online fashion marketplace.
41
$3.0M Seed
4
1 - 11
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
f******a@cultmia.com
Secret Sales
Secret Sales
Marketplace for discount fashion.
40
$22.1M Series B
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
m*******t@secretsales.com
Cudoni
Cudoni
Second-hand luxury resale marketplace.
37
$15.2M Series B
51 - 101
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
Buster + Punch
Buster + Punch
A London, UK-based interiors brand.
37
$9.3M Series B
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
m****n@busterandpunch.com
7879
7879
Jewellery house designing contemporary pieces.
37
$6.6M Unknown
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
b*n@7879.co
Facetheory
Facetheory
Beauty and skin care product design company.
37
$13.2M Unknown
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
j***e@facetheory.com
Flowerbx
Flowerbx
Online platform offering wholesale flower delivery.
37
$5.5M Series A
1
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
w*****y@flowerbx.com
Pai Skincare
Pai Skincare
Our premium products provide solutions for sensitive skin in all its forms - whether it be dry or oily, youthful or mature.
37
$8.8M Series B
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
s***h@paiskincare.com
Unmade
Unmade
Platform offering customizable design through industrial manufacturing.
37
$5.9M Unknown
3
11 - 51
Fashion
London, UK
Design, Software Engineering, Marketing, Hiring
s****e@unmade.com
Vollebak
Vollebak
We use science and technology to make the future of clothing happen faster.
37
$10.0M Unknown
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
t**y@vollebak.com
Mercaux
Mercaux
Checkout platform providing customers with a frictionless shopping experience.
37
$14.1M Unknown
51 - 101
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
o**a@mercaux.com
EDITED
EDITED
EDITED is a London-headquartered retail intelligence and real-time analytics platform.
37
$15.0M Series A
51 - 200
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
d**g@edited.com
Sosandar
Sosandar
Online women’s wear platform.
37
$6.5M Series A
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
c***********s@sosandar.com
Drest
Drest
Interactive luxury styling game.
37
$19.1M Unknown
51 - 101
Fashion
London, UK
Marketing, Software Engineering, Marketing, Branding, Man...
m***************s@drest.com
Sojo
Sojo
Door-to-door clothes repairing platform.
37
$2.4M Pre Seed
3
11 - 51
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
j*******e@sojo.uk
Taylor & Hart
Taylor & Hart
Customized jewelry.
34
$4.4M Seed
1
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
k**e@taylorandhart.com
BlooBloom
BlooBloom
Apparel and fashion firm specializing in spectacles and sunglasses for men and women.
31
$3.9M Seed
1
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
f*********i@bloobloom.com
Save Your Wardrobe
Save Your Wardrobe
FashionTech startup using AI to make Fashion more digital and sustainable
31
$3.0M Seed
11 - 51
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
h***a@saveyourwardrobe.com
SunGod
SunGod
Eyewear company focused on creating sustainable and improved products.
31
$3.5M Unknown
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
z*e@sungod.co
Roam
Roam
Sex care brand offering condoms, lubricants, and other intimate products.
31
$2.1M Unknown
11 - 51
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
b*n@exploreroam.com
Modern Synthesis
Modern Synthesis
Biomaterial firm connecting biology, material science, and design.
31
$4.1M Seed
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
b*n@mod-synth.com
Kick Game
Kick Game
E-commerce platform catering to a rapidly growing global community of passionate enthusiasts.
31
$3.2M Unknown
101 - 251
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
a****a@kickgame.co.uk
By Rotation
By Rotation
The World's First Social Fashion Rental App.
31
$3.4M Seed
1 - 11
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
e****a@byrotation.com
Sknups
Sknups
Platform enabling gamers, crypto enthusiasts, and fashionistas to enhance their digital skins in both web2 and web3 environments.
31
$3.5M Pre Seed
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
f*********s@sknups.com
Glambook
Glambook
SaaS platform helping self-employed beauty professionals connect with clients worldwide.
31
$3.1M Seed
1 - 11
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
a********a@glambook.com
Hey Savi
Hey Savi
AI-powered fashion search and recommendation platform.
31
$2.9M Pre Seed
1 - 11
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
RSTLSS
RSTLSS
Digital fashion label enabling brands to access the metaverse at scale.
31
$3.5M Seed
1
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
c****i@rstlss.xyz
The Edit LDN
The Edit LDN
Online marketplace for limited sneakers and streetwear.
31
$4.8M Seed
11 - 51
Fashion
London, UK
Design, Software Engineering, Sales, Marketing, Cybersecu...
m***s@theeditldn.com
Bower Collective
Bower Collective
Platform offering sustainable home and personal care products directly to consumers.
31
$2.9M Seed
1
11 - 51
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
n**k@bowercollective.com
NOLD
NOLD
Sustainable, second-hand fashion marketplace.
30
$1.1M Seed
4
11 - 51
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
FINDS
FINDS
Marketplace app for next-generation buyers and sellers of fashion using video and live streaming.
30
$820k Pre Seed
2
1 - 11
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
j***a@finds.world
Customuse
Customuse
Virtual apparel design software that helps bring product ideas to life.
30
$1.5M Pre Seed
1
1 - 11
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
a****r@customuse.com
Ubamarket
Ubamarket
White label "scan and go" technology for retail.
30
$1.6M Seed
1
11 - 51
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
w**l@ubamarket.com
Whering
Whering
Digital closet and styling platform.
30
1
11 - 51
Fashion
London, UK
Design, Software Engineering, Marketing, Hiring
s**n@whering.co.uk
Haz
Haz
AI-powered secondhand clothing platform.
30
$1.4M Pre Seed
1
1 - 11
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
Sana Jardin
Sana Jardin
Luxury fragrances online shop.
28
$2.0M Seed
1 - 11
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
a*y@sanajardin.com
Arda Biomaterials
Arda Biomaterials
Process to transform waste feedstocks into biomaterials for fashion, home goods, automotive and more.
28
$1.4M Pre Seed
3
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
Sequential Skin
Sequential Skin
Skin microbiome test designed to improve human health by providing valuable insights to consumers and companies.
28
$2.1M Seed
1
11 - 51
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
Contact
Contact
Creatives platform.
25
$1.9M Seed
11 - 51
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
r****n@contact.xyz
Everpress
Everpress
A global marketplace enabling creators to monetise their brand. No risk. No waste.
25
11 - 51
Fashion
London, UK
Design, Software Engineering, Marketing, Hiring
m******d@everpress.com
Thread (company)
Thread (company)
Operator of an online personal styling platform designed to help find suitable clothes. The company's platform offers a combination of a human stylist and machine learning algorithms, where they receive personalized information from human stylists and suggestions.
25
51 - 200
Fashion
London, UK
Little Black Door
Little Black Door
App for users to upload, view, style, and share their wardrobes with friends and fashion enthusiasts.
25
$617k Pre Seed
1 - 11
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
l**i@littleblackdoor.io
Secret Spa
Secret Spa
Luxury beauty treatments...any time and any place.
25
2
11 - 51
Fashion
London, UK
Design, Software Engineering, Marketing, Hiring
a**x@secretspa.co.uk
Hypetex
Hypetex
Manufacturer of coloured carbon fibre using sustainable colourisation materials.
25
$1.5M Unknown
11 - 51
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
n**********a@hypetex.com
PsycApps
PsycApps
Digital Mental Health Games
25
$1.7M Seed
1
1 - 11
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
Pangaia
Pangaia
Materials science company developing innovative lifestyle products.
25
2
101 - 251
Fashion
London, UK
Design, Software Engineering, Marketing, Hiring
j****o@thepangaia.com
Moot
Moot
All-in-one workspace for remote teams - B2B SaaS
25
1 - 11
Fashion
London, UK
Design, Software Engineering, Marketing, Hiring
j***s@trymoot.com
Fussy
Fussy
Personal care brand offering plastic-free, compostable deodorants.
25
$614k Unknown
11 - 51
Fashion
London, UK
Design, Software Engineering, Marketing, Hiring
m**t@useagain.io
YOOX Net-a-Porter Group
YOOX Net-a-Porter Group
YOOX Net-a-Porter Group is a Zola Predosa-based company founded in 2000 by Federico Marchetti.
25
5001 - 10000
Fashion
London, UK
Yuty
Yuty
Beauty marketplace leveraging AI technology.
25
$689k Pre Seed
1
1 - 11
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
s***************s@yuty.me
Oodee
Oodee
allergen neutral skincare - next generation clean beauty
25
$530k Pre Seed
Fashion
London, UK
Hiring, Design, Software Engineering, App Development, Ma...
k***n@oodee.com

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