69 Ecommerce Startups in UK to Watch in 2024
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company | score | funding | investors | employees | industries | biz model | city | contact |
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Lawhive is on a mission to make legal help accessible to everyone. |
$11M · Seed | GV, Episode 1, Tiny VC | 1 to 10 | Legal Tech, Ecommerce | B2B, B2C, Marketplace | London, UK | •••••••••••@lawhive.co.uk | |
Wholesale marketplace for branded products. |
$87M · Series B | Local Globe, Accel, Bessemer Venture Partners | 51 to 100 | Ecommerce, Supply Chain & Logistics | B2B, Marketplace | London, UK | •••••••••••@qogita.com | |
One-stop shop software provider for ecommerce. |
$120M · Series A | NFX, 3VC, Firstminute Capital | 101 to 250 | Ecommerce | B2B | London, UK | •••••••••••@shopcircle.co | |
Delivery platform for ecommerce brands. |
$10M · Seed | Prologis Ventures, Project A Ventures | 1 to 10 | Mobility & Transportation, Ecommerce | B2C, Marketplace | London, UK | •••••••••••@relaytech.co | |
Online and brick and mortar fashion retailer founded by Clare Honrby. |
$72M | Highland Europe | 11 to 50 | CPG & Consumer Goods, Fashion, Ecommerce | B2C | London, UK | •••••••••••@meandem.com | |
Fashion search platform that allows users to browse through thousands of online fashion stores. |
$85M | Molten Ventures | 101 to 250 | CPG & Consumer Goods, Fashion, Ecommerce | B2B, B2C, Marketplace | London, UK | •••••••••••@lyst.com | |
Clothing rental platform. |
$9M · Series A | Octopus Ventures, Ascension Ventures, Praetura Ventures | 11 to 50 | Fashion, Ecommerce | B2C, Marketplace | London, UK | •••••••••••@hurrcollective.com | |
Credit card for foodies. |
$64M · Debt Financing | Local Globe, Northzone, Seedcamp | 11 to 50 | Fintech, Mobile, Ecommerce | B2B, B2C | London, UK | •••••••••••@yondercard.com | |
API-based online payment platform. |
$230M · Series A | Qatar Investment Authority, Blossom Capital, Insight Venture Partners | 1001 to 5000 | Fintech, Payments, Ecommerce | B2B | London, UK | •••••••••••@checkout.com | |
Digital commerce platform for travel. |
$6M · Series A | Gresham House Ventures | 11 to 50 | Travel Tech, Ecommerce | Marketplace | London, UK | •••••••••••@branchspace.com | |
Ecommerce payments platform. |
$50M · Series C | Sprints, Eurazeo, Citi Ventures | 501 to 1000 | Payments, Ecommerce | B2B, SaaS | London, UK | •••••••••••@ppro.com | |
LoveCrafts is a start-up that builds social marketplaces for the crafts sector. |
$22M | Balderton Capital, Highland Europe | 101 to 250 | CPG & Consumer Goods, Mobile, Consumer Social, Ecommerce | B2B, B2C, Marketplace | London, UK | •••••••••••@lovecrafts.com | |
Zego is a global insurtech business providing flexible commercial insurance for businesses and professionals. |
$42M · Series B | Balderton Capital, General Catalyst, Latitude | 101 to 250 | Fintech, Ecommerce | B2C | London, UK | •••••••••••@zego.com | |
Cazoo is an online used car marketplace designed to transform the way people buy, finance, or rent used cars. |
$32M | General Catalyst, Latitude, Molten Ventures | 1001 to 5000 | Mobile, Mobility & Transportation, Ecommerce | B2C, Marketplace | London, UK | •••••••••••@cazoo.co.uk | |
Marketplace for premium sneakers. |
$12M · Series A | Talis Capital | 51 to 100 | Fashion, Ecommerce | B2C, Marketplace | London, UK | •••••••••••@laced.com | |
White label "scan and go" technology for retail. |
$1M · Seed | IW Capital | 11 to 50 | CPG & Consumer Goods, Fashion, Mobile, Ecommerce | B2B, SaaS | London, UK | •••••••••••@ubamarket.com | |
Recommerce platform - E-commerce, SaaS and on-demand buyback of consumer electronics |
$2M · Seed | ACF Investors | 1 to 10 | Hardware, CPG & Consumer Goods, Ecommerce | B2C, Marketplace | London, UK | •••••••••••@reboxed.co | |
Dija is a startup offering groceries delivered to customers’ doors in under 10 minutes. |
$26M | Index Ventures, Creandum, Blossom Capital | 101 to 250 | Foodtech, Food Delivery, Ecommerce | B2C | London, UK | •••••••••••@dijanow.com | |
MarketFinance is a FinTech company providing finance solutions for businesses to fulfill their needs and growth. |
$33M | Northzone, Viola Ventures | 101 to 250 | Fintech, Ecommerce | B2B, Marketplace | London, UK | •••••••••••@marketfinance.com | |
WeGift provides a digital incentives platform to help brands engage with customers. |
$30M | AlbionVC, Stride VC, Unilever Ventures | 101 to 250 | Fintech, Adtech, Media and Entertainement, Payments, Ecommerce | B2B, SaaS | London, UK | •••••••••••@wegift.io | |
Harness the exponential power of your brand fans |
$25M · Series B | Octopus Ventures, Eight Roads Ventures | 101 to 250 | CPG & Consumer Goods, Adtech, Media and Entertainement, Sales and Marketing, Ecommerce | B2B, SaaS | London, UK | •••••••••••@mention-me.com | |
Oviva digitizes the treatment of type 2 diabetes and obesity through a unique behavior change platform. |
$21M · Series B | AlbionVC, Earlybird Venture Capital, Partech Ventures | 251 to 500 | Health Tech, Foodtech, CPG & Consumer Goods, Ecommerce | B2B | London, UK | •••••••••••@oviva.com | |
Online fashion marketplace. |
$3M · Seed | WomanKind Ventures, Inclusive Ventures Lab, Fuel Ventures | 1 to 10 | Fashion, Ecommerce | B2C, Marketplace | London, UK | •••••••••••@cultmia.com | |
Ometria is a customer data and marketing platform that helps retailers increase CRM revenue by sending personalized marketing messages. |
$21M · Series B | Octopus Ventures, Samos Investments | 101 to 250 | Data and Analytics, Sales and Marketing, Business Intelligence, Ecommerce, CRM | B2B, SaaS | London, UK | •••••••••••@ometria.com | |
Chinese food and grocery delivery platform. |
$20M · Series A | 83North, Felix Capital, VNV Global | 101 to 250 | Foodtech, Consumer Social, Food Delivery, Ecommerce | B2C | London, UK | •••••••••••@hungrypanda.co | |
Using data-driven technology to meet demand, engage teams, and drive efficiency. |
$7M | Calculus Capital, Gresham House Ventures | 11 to 50 | Data and Analytics, Ecommerce | B2B, SaaS | London, UK | •••••••••••@rotageek.com | |
Beauty Pie mission is to bring our members the world's best beauty products at totally transparent factory cost prices. |
$16M | Balderton Capital, General Catalyst, Index Ventures | 11 to 50 | CPG & Consumer Goods, Fashion, Ecommerce | B2C, Marketplace | London, UK | •••••••••••@beautypie.com | |
Smol is a startup that delivers to people’s homes eco-friendly laundry capsules and dishwasher tablets. |
$10M · Series A | Balderton Capital, GV, Latitude | CPG & Consumer Goods, Fashion, Ecommerce | B2C, SaaS | London, UK | •••••••••••@smolproducts.com | ||
Bother operates as an online grocery delivery startup. |
$6M · Seed | Hoxton Ventures | 11 to 50 | Foodtech, CPG & Consumer Goods, Food Delivery, Ecommerce | B2C | London, UK | •••••••••••@webother.co.uk | |
BotsAndUs captures real-time insights of warehouse operations using fully autonomous robots and Artificial Intelligence. |
$6M | Kindred Capital, Lakestar, Capnamic Ventures | 11 to 50 | AI, Deep Tech, Data and Analytics, Robotics, Manufacturing, Ecommerce | B2C, SaaS | London, UK | •••••••••••@botsandus.com | |
Julienne Bruno made with naturally plant-based ingredients like fermented legumes & slow roasted vegetables. |
$5M | Seedcamp, Outsized Ventures, Cherry Ventures | 11 to 50 | Foodtech, Food Delivery, Manufacturing, Ecommerce | B2B, B2C | London, UK | •••••••••••@juliennebruno.com | |
Product discovery for eCommerce retailers |
$8M · Series A | Passion Capital, Nauta Capital | 1 to 10 | Business Intelligence, Ecommerce | B2B, SaaS | London, UK | •••••••••••@hullabalook.com | |
Antavo provides a loyalty cloud platform to manage experience-based, paid, and lifestyle loyalty programs online or in-store. |
$10M | Innovation Nest | 51 to 100 | CPG & Consumer Goods, Sales and Marketing, Ecommerce | B2B, SaaS | London, UK | •••••••••••@antavo.com | |
Smartphone leasing platform. |
$12M · Debt Financing | Quilam Capital, Avellinia Capital, Channel 4 Ventures | 51 to 100 | Ecommerce | B2C | London, UK | •••••••••••@raylo.com | |
We make remote working less remote. Welcome to the Frontline of the Future. |
$10M | Partech Ventures, Y Combinator | 11 to 50 | Ecommerce | B2B | London, UK | •••••••••••@joinblink.com | |
Measuring Human Response At The Speed & Scale Of AI |
$12M · Series B | Molten Ventures, NordicNinja VC, Karma Venture | 51 to 100 | CPG & Consumer Goods, AI, Adtech, Machine Learning, Media and Entertainement, Sales and Marketing, Ecommerce | B2B, SaaS | London, UK | •••••••••••@realeyesit.com | |
The Charac app streamlines access to your local pharmacy. Skip the queue, save time and access all of your prescriptions from anywhere. |
$1M · Seed | NPA, MedAdvisor | 1 to 10 | Pharma, Mobile, Ecommerce | B2C, Marketplace | London, UK | •••••••••••@charac.co.uk | |
Manual provides diagnostic tools and testing to help patients make health-related decisions. |
$6M · Seed | Felix Capital, Cherry Ventures, FJ Labs | 11 to 50 | Health Tech, Fashion, Pharma, Mobile, Ecommerce | B2C | London, UK | •••••••••••@manual.co | |
Zapp is a grocery-delivery startup that provides on-demand delivery services 24/7. |
$7M · Series A | Lightspeed Venture Partners, Atomico, Vorwerk Ventures | 501 to 1000 | Foodtech, CPG & Consumer Goods, Mobile, Food Delivery, Ecommerce | B2C | London, UK | •••••••••••@tryzapp.com | |
Carwow is a company that helps efficiently connect car buyers to car dealers. |
$6M | Balderton Capital, Accel, Episode 1 | 251 to 500 | Fintech, Mobility & Transportation, Ecommerce | B2C, Marketplace | London, UK | •••••••••••@carwow.co.uk | |
Fresha provides an online platform for booking beauty and wellness appointments with local businesses. |
$20M · Series B | Partech Ventures, Target Global, FJ Labs | 251 to 500 | Health Tech, Fashion, Ecommerce | B2B, B2C, SaaS | London, UK | •••••••••••@fresha.com | |
Amplience is a dynamic commerce experience platform for B2B and B2C commerce companies. |
$10M | Octopus Ventures | 101 to 250 | Sales and Marketing, Ecommerce | B2B, SaaS | London, UK | •••••••••••@amplience.com | |
Motorway is an online used-car marketplace connecting people selling their car with a network of verified car dealers |
$13M · Series A | Index Ventures, Local Globe, Latitude | 101 to 250 | Climate Tech & Green Tech, Hardware, Mobility & Transportation, Ecommerce, Electric Vehicles | B2B, B2C, Marketplace | London, UK | •••••••••••@motorway.co.uk | |
Perlego is an online library, providing students with unlimited access to over 650,000 academic titles with built-in learning tools. |
$9M · Series A | Evli Growth Partners, Mediahuis Ventures | 51 to 100 | Edtech, Mobile, Media and Entertainement, Publishing, Ecommerce | B2C, SaaS | London, UK | •••••••••••@perlego.com | |
Papier offers customizable stationery such as wedding cards, notebooks, planners, and notecards. |
$11M · Series B | Felix Capital, Beringea, Singular VC | 101 to 250 | Manufacturing, Ecommerce, Productivity Tools, Future of Work | B2C | London, UK | •••••••••••@papier.com | |
Fy is a home, living, and lifestyle retail marketplace designed for millennial consumers. |
$6M | Hoxton Ventures | 101 to 250 | CPG & Consumer Goods, Fashion, Mobile, Ecommerce | B2C, Marketplace | London, UK | •••••••••••@iamfy.co | |
Threads Styling is a fashion technology company. |
$12M | Highland Europe | 101 to 250 | Fashion, Consumer Social, Ecommerce | B2C | London, UK | •••••••••••@threadsstyling.com | |
Generation Home is a new mortgage lender dedicated to making homeownership work better for everyone. |
$8M · Seed | Firstminute Capital, La Famiglia VC, Entrée Capital | 51 to 100 | Fintech, Ecommerce | B2B, B2C | London, UK | •••••••••••@generationhome.com | |
Jude is a healthcare company dedicated to breaking bladder taboos, promoting incontinence awareness. |
$4M · Seed | Eka Ventures, Joyance Partners, Samos Investments | 11 to 50 | Health Tech, Manufacturing, Ecommerce | B2C | London, UK | •••••••••••@wearejude.com | |
Flowerbx is an online, wholesale, flower-delivery service. |
$5M · Series A | Hambro Perks Ltd. | 11 to 50 | CPG & Consumer Goods, Fashion, Ecommerce | B2B, B2C | London, UK | •••••••••••@flowerbx.com | |
Thriva offers a personalized at-home finger-prick blood test which enables individuals to easily track and improve health. |
$7M · Series A | Target Global, Pembroke VCT | 101 to 250 | Health Tech, Consumer Social, Media and Entertainement, Ecommerce | B2C | London, UK | •••••••••••@thriva.co | |
Notpla is a sustainable packaging start-up that develops a material derived from seaweed and plants. |
$5M · Seed | Astanor Ventures, DOEN Participaties | 11 to 50 | Climate Tech & Green Tech, Agritech, CPG & Consumer Goods, Manufacturing, Ecommerce, Supply Chain & Logistics | B2B | London, UK | •••••••••••@notpla.com | |
Nous is a software company that deals with household utilities. |
$9M · Seed | Mosaic Ventures | 11 to 50 | Fintech, Energy & Nuclear, Payments, Business Intelligence, Ecommerce | B2B, B2C, SaaS, Marketplace | London, UK | •••••••••••@nous.co | |
Previse utilizes artificial intelligence to predict invoice payment decisions. |
$11M | Augmentum Fintech, Bessemer Venture Partners, Hambro Perks Ltd. | 11 to 50 | Fintech, AI, Payments, Ecommerce | B2B | London, UK | •••••••••••@previ.se | |
Daye is a gynecological health company that creates products and services for vaginal treatment. |
$5M · Seed | Index Ventures, Khosla Ventures, Kindred Capital | 11 to 50 | Health Tech, Biotech, Manufacturing, Ecommerce, Cannabis | B2C | London, UK | •••••••••••@yourdaye.com | |
Conjura is a company that draws on expertise in consultancy, software engineering, data science and analytics. |
$16M · Series A | Middlegame Ventures, Act Venture Capital | 11 to 50 | Data and Analytics, Business Intelligence, Ecommerce, Developer Tools | B2B, SaaS | London, UK | •••••••••••@conjura.com | |
Maison Sport is a marketplace connecting ski instructors with people learning to ski |
$3M · Series A | AlpInvest Partners | 1 to 10 | Edtech, Adtech, Sportstech, Ecommerce | B2B, B2C, Marketplace | London, UK | •••••••••••@maisonsport.com | |
Napo is an Insurtech start-up committed to bringing innovative, customer-centric and transparent products to the market. |
$17M | Helvetia Venture Fund, Sarona Ventures, FJ Labs | 11 to 50 | Edtech, Fintech, Insuretech, Sales and Marketing, Ecommerce | B2B, B2C | London, UK | •••••••••••@napo.pet | |
Sproutl is a marketplace for gardeners living in the U.K. |
$8M · Seed | Index Ventures, Ada Ventures | 1 to 10 | Agritech, Proptech & Real Estate, Ecommerce | B2B, B2C, Marketplace | London, UK | •••••••••••@sproutl.com | |
Taster is a food delivery company that operates dozens of restaurants that only exist on food delivery platforms. |
$8M · Series A | Balderton Capital, Local Globe, Heartcore | 51 to 100 | Foodtech, Consumer Social, Food Delivery, Manufacturing, Ecommerce | B2C | London, UK | •••••••••••@taster.com | |
Virtual e-commerce experiences. |
$10M · Series A | Daphni | 11 to 50 | AR / VR, Ecommerce | London, UK | •••••••••••@emperiavr.com | ||
Sharegain is a capital markets fintech democratising the $3tn securities lending industry. |
$6M | Rhodium, Maverick Ventures Israel | 51 to 100 | Fintech, Business Intelligence, Ecommerce | B2B, SaaS | London, UK | •••••••••••@sharegain.com | |
Moteefe is an e commerce platform that allows anyone to sell customized merchandise through social media. |
$5M · Series A | Force Over Mass Capital, Gresham House Ventures, Business Growth Fund | 101 to 250 | Consumer Social, Media and Entertainement, Sales and Marketing, Ecommerce | B2B | London, UK | •••••••••••@moteefe.com | |
Creoate is on a mission to make wholesale work for independents. |
$5M · Seed | Fuel Ventures | 11 to 50 | CPG & Consumer Goods, Ecommerce | B2B, B2C, Marketplace | London, UK | •••••••••••@creoate.com | |
Five Lives specializes in building the most accessible, affordable and clinically-validated brain health platform. |
$3M | Kima Ventures, Speedinvest, Tiny VC | 11 to 50 | Health Tech, Hardware, Mobile, Media and Entertainement, Ecommerce | B2C, Freemium, SaaS | London, UK | •••••••••••@fivelives.health | |
RSTLSS is a digital fashion label enabling brands to access the metaverse in a scalable way. |
$3M · Seed | Bitkraft Ventures | 11 to 50 | Crypto & web3, AR / VR, Fashion, Consumer Social, Sales and Marketing, Ecommerce | B2B, B2C, Marketplace | London, UK | •••••••••••@rstlss.xyz | |
Flower delivery company. |
$3M · Series A | General Catalyst, Index Ventures, Latitude | 101 to 250 | CPG & Consumer Goods, Ecommerce, Creative Tools | B2C | London, UK | •••••••••••@bloomandwild.com | |
CleanCo produces low and no alcohol spirits. |
$2M · Seed | Lightspeed Venture Partners | 1 to 10 | Foodtech, Manufacturing, Ecommerce | B2C | London, UK | •••••••••••@clean.co | |
HeadBox is an online marketplace for inspiring meeting, offsite and event spaces. |
$2M | Deepbridge Capital | 1 to 10 | Ecommerce | B2B, B2C, Marketplace | London, UK | •••••••••••@headbox.com |
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