61 Ecommerce Startups in Barcelona to Watch in 2023
Barcelona's Ecommerce sector is booming. This year’s list of the best 61 Barcelona Ecommerce startups is an eclectic mix of hyper-growth scaleups, small creative startups and everything in between.
Last update: September 06, 2023
Featured companies in Company
Featured
Motorcycle trading platform.
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Latest Funding
$11 Million · Series A
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Employees
11 to 50
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Investors
Autotech Ventures, Autotech Ventures, Orilla Asset Management, Mutua Madrileña, Maniv Mobility, Maniv Mobility, P101, P101
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Business Model
B2C, MARKETPLACE
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Industries
Mobility & Transportation, Ecommerce
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Locations
Barcelona
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Contact
•••••@mundimoto.com
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Featured
Housfy develops a digital platform designed to sell flats and houses between private individuals.
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Latest Funding
$12 Million
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Employees
51 to 100
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Investors
Aldea VC, A/O PropTech, Aldea VC, Seaya Ventures, Seaya Ventures, Seaya Ventures, Seaya Ventures, DN Capital, DN Capital, DN Capital, DN Capital, ICF Capital
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Business Model
B2C
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Industries
Fintech, Proptech & Real Estate, Ecommerce
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Locations
Barcelona
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Contact
•••••@housfy.com
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Featured
Exoticca is a provider of travel tour package deals for automated group travel.
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Latest Funding
$20 Million
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Employees
101 to 250
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Investors
Aldea VC, Kibo Ventures, Kibo Ventures, Kibo Ventures, Mangrove Capital Partners, Bonsai Partners, Bonsai Partners, Bonsai Partners, Sabadell Venture Capital, Sabadell Venture Capital, Sabadell Venture Capital, K Fund, K Fund, K Fund
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Business Model
B2C
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Industries
Travel Tech, Ecommerce
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Locations
Barcelona
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Contact
•••••@exoticca.com
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Full list of Ecommerce startups in Barcelona
Mobile marketplace to buy and sell secondhand goods.
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Latest Funding
$110 Million · Series G
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Industries
CPG & Consumer Goods, Mobile, Ecommerce
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Locations
Barcelona
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Employees
101 to 250
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Business Model
B2C, MARKETPLACE
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Investors
14W, Korelya Capital, Northzone, Insight Venture Partners, Accel, Bonsai Partners, Caixa Capital Risc
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Contact
•••••@wallapop.com
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Carnovo is a Barcelona based start-up that is transforming the automotive purchase process.
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Latest Funding
$7.7 Million · Seed
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Industries
Media and Entertainement, Mobility & Transportation, Ecommerce, Future of Work
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C
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Investors
Sabadell Venture Capital, Mountain Partners
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Contact
•••••@carnovo.com
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Online flower shop.
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Latest Funding
$6.5 Million
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Industries
Ecommerce, Service Industry
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Locations
Barcelona
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Employees
51 to 100
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Business Model
MARKETPLACE, B2C
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Investors
Eurazeo, Sitka Capital, Capagro, Samaipata Ventures, P101
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Contact
•••••@thecolvinco.com
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ProntoPiso offers real estate services that provide advise during the buying and selling of properties.
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Latest Funding
$1.9 Million · Seed
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Industries
Fintech, Proptech & Real Estate, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B, B2C, MARKETPLACE
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Investors
Sabadell Venture Capital, JME Ventures, Picus Capital, Inveready
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Contact
•••••@prontopiso.com
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Whisbi provides a conversational sales and marketing platform for B2C enterprises.
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Latest Funding
$5.5 Million
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Industries
Sales and Marketing, Ecommerce, CRM, Productivity Tools
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Locations
Barcelona
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Employees
101 to 250
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Business Model
B2B, SAAS
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Investors
Active Venture Partners
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Contact
•••••@whisbi.com
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Amazon FBA brands acquiring platform.
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Industries
CPG & Consumer Goods, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B, B2C
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Investors
Aldea VC, Bonsai Partners, Extension Fund, JME Ventures, 10x Founders, Inveready
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Contact
•••••@goyaba.co
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Impress is a developer of orthodontic technology that offers invisible aligners.
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Latest Funding
$100 Million
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Industries
Health Tech, Ecommerce
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Locations
Barcelona
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Employees
251 to 500
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Business Model
B2C
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Investors
Norgine Ventures, Sabadell Venture Capital, Bynd Venture Capital
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Contact
•••••@smile2impress.com
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Holaluz supplies green power and gas to SMBs and households across Spain, as the first independent energy company in the country.
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Latest Funding
$13 Million
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Industries
CPG & Consumer Goods, Energy & Nuclear, Ecommerce
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Locations
Barcelona
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Employees
101 to 250
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Business Model
B2B, B2C
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Contact
•••••@holaluz.com
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All-in-one super app for African migrants.
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Latest Funding
$2.3 Million
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Industries
Fintech, CPG & Consumer Goods, Mobile, Payments, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C
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Investors
Lanai Partners, Big Sur Ventures, Cabiedes & Partners, ICF Capital, 4Founders Capital
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Contact
•••••@baluwo.com
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Buo is a social commerce app.
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Latest Funding
$2.1 Million
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Industries
AI, Mobile, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C
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Investors
Mangrove Capital Partners
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Contact
•••••@shopbuo.com
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P&C Neo-insurer. We design, develop, underwrite, distribute (B2C & B2B2C) and manage disruptive insurance across the whole customer journey.
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Latest Funding
$5.8 Million · Seed
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Industries
Fintech, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C
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Investors
Stride VC, Bonsai Partners, Inveready
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Contact
•••••@cleverea.com
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Onlive.site is an e-commerce website that provides live shows to generate profit.
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Latest Funding
$2.9 Million · Seed
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Industries
Consumer Social, Video, Sales and Marketing, Ecommerce, Communications
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C, MARKETPLACE
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Investors
Accel
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Contact
•••••@onlive.site
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SeQura provides an eCommerce payment solution for retailers that improves conversion rates and secures certainty of payment.
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Industries
Fintech, CPG & Consumer Goods, Mobile, Payments, Ecommerce
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Locations
Barcelona
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Employees
101 to 250
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Business Model
B2C
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Investors
Optimizer Invest
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Contact
•••••@sequra.es
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Weecover facilitates online and digital insurance on-boarding processes for Companies, Customers and Distribution partners.
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Latest Funding
$2.7 Million · Seed
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Industries
Fintech, Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2B
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Investors
Nauta Capital
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Contact
•••••@weecover.com
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Flax & Kale offers food and beverage services focusing on healthy provisions through research and development innovations.
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Latest Funding
$22 Million
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Industries
Foodtech, Manufacturing, Community & Lifestyle, Ecommerce
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Locations
Barcelona
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Employees
101 to 250
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Contact
•••••@flaxandkale.com
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Incapto Coffee offers the sale of the automatic coffee machine and a subscription system for coffee beans.
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Latest Funding
$4 Million
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Industries
Foodtech, Manufacturing, Ecommerce
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Locations
Barcelona
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Employees
51 to 100
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Business Model
B2C, SAAS
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Investors
Sabadell Venture Capital, JME Ventures, Bynd Venture Capital
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Contact
•••••@incapto.com
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Picker is an App where you discover the best products shared by people you know
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Latest Funding
$2.4 Million · Seed
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Industries
Adtech, Consumer Social, Media and Entertainement, Sales and Marketing, Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2B, B2C, MARKETPLACE
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Investors
btov Partners, Reus Capital Partners
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Contact
•••••@picker.me
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Stockagile is a cloud-based solution that makes the supply chain of the retail companies easier, agile, and more efficient.
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Latest Funding
$2.5 Million · Seed
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Industries
CPG & Consumer Goods, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B, SAAS
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Investors
Nauta Capital, 4Founders Capital
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Contact
•••••@stockagile.com
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Swipcar is an international car lease broker that offers customized rental offers.
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Latest Funding
$1.8 Million
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Industries
Fintech, Mobility & Transportation, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C, SAAS
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Investors
Inveready
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Contact
•••••@swipcar.com
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A life insurance for companies that empowers their employees to live better and boosts their engagement with their peers
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Latest Funding
$3.5 Million · Pre Seed
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Industries
Fintech, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B, B2C
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Investors
SoftBank Group, Kindred Capital, Extension Fund, K Fund
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Contact
•••••@vitaance.com
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Olistic develops natural supplements in drinkable formats for hair health and wellness.
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Latest Funding
$5.9 Million · Series A
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Industries
Health Tech, Foodtech, Fashion, Manufacturing, Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2C
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Contact
•••••@olisticscience.com
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Berrly is a cloud partner management platform for integrated ticketing and ticketing system.
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Latest Funding
$280 Thousand · Pre Seed
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Industries
Ecommerce, Art
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B, SAAS, MARKETPLACE
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Investors
EASO Ventures
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Contact
•••••@berrly.com
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BLAINE Box is an online sales florist born in Barcelona that is trying to modernize the way the consumer has of receiving fresh flowers.
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Latest Funding
$830 Thousand · Seed
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Industries
Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2B, SAAS
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Investors
Draper B1
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Contact
•••••@blainebox.com
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Brava Fabrics is an apparel brand creating eco-friendly clothes for men and women.
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Latest Funding
$350 Thousand · Pre Seed
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Industries
Climate Tech & Green Tech, CPG & Consumer Goods, Fashion, Manufacturing, Community & Lifestyle, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C
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Investors
Abac Nest
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Contact
•••••@bravafabrics.com
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Food for Joe is a pet food company.
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Latest Funding
$1.5 Million · Seed
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Industries
Foodtech, Manufacturing, Ecommerce, Pet Tech
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C, SAAS
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Investors
Abac Nest
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Contact
•••••@foodforjoe.es
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Hannun manufactures and designs rustic, industrial, and Nordic style furniture to turn houses into homes.
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Industries
CPG & Consumer Goods, Fashion, Proptech & Real Estate, Manufacturing, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C
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Investors
Ship2B
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Contact
•••••@hannun.com
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Kubbo is a multi-channel E-commerce fulfillment company helping D2C brands easily scale their logistics.
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Latest Funding
$1.2 Million · Seed
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Industries
Mobility & Transportation, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B
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Investors
Telegraph Hill Capital, Bynd Venture Capital
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Contact
•••••@kubbo.io
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Laagam is a apparel & fashion website.
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Latest Funding
$460 Thousand · Pre Seed
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Industries
CPG & Consumer Goods, Fashion, Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2C
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Investors
Cabiedes & Partners
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Contact
•••••@laagam.com
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Mascoteros is the first pet marketplace offering products and services by local sellers.
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Latest Funding
$1.1 Million
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Industries
Foodtech, Ecommerce, Pet Tech
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C, MARKETPLACE
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Investors
Kibo Ventures
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Contact
•••••@mascoteros.com
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A Modern Optical Experience For Those Who See The World Differently
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Latest Funding
$340 Thousand · Pre Seed
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Industries
CPG & Consumer Goods, Fashion, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C
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Investors
Abac Nest, Cabiedes & Partners
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Contact
•••••@projectlobster.com
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Shopery helps brands and corporations to launch and scale Marketplace businesses through SaaS technology, both for B2C and B2B marketplaces
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Latest Funding
$1.5 Million
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Industries
Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B, SAAS, MARKETPLACE
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Investors
K Fund
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Contact
•••••@shopery.com
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Worldcoo is a social company aimed at funding NGO projects through omnichannel committed companies and their users.
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Latest Funding
$620 Thousand · Seed
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Industries
Fintech, Ecommerce, Productivity Tools, Future of Work
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B
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Investors
Ship2B
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Contact
•••••@worldcoo.com
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Exheus is provider of direct-to-consumer gene expression report that helps to optimise people’s health in a highly personalised way.
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Latest Funding
$670 Thousand
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Industries
Health Tech, Business Intelligence, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Investors
NextGen Ventures
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Contact
•••••@exheus.com
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Digital urban mobility insurance provider. Insurtech, Mobile App, Insurance, Distribution, MGA, Broker, Spain, Europe, LATAM
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Latest Funding
$900 Thousand · Pre Seed
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Industries
Fintech, Insuretech, Mobility & Transportation, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B, B2C
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Investors
Extension Fund, Faraday Venture Partners
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Contact
•••••@gocleer.com
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Vidjet publishes videos for e-commerce stores.
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Industries
Video, Ecommerce, Communications
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2B, SAAS
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Investors
Kima Ventures
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Contact
•••••@vidjet.io
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Carts Guru is the all-in-one marketing automation tool for e-commerce stores.
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Latest Funding
$2.4 Million
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Industries
CPG & Consumer Goods, Sales and Marketing, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B, SAAS
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Contact
•••••@carts.guru
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Dogfy Diet provides homemade dog food products in chicken, turkey, salmon, and ox with custom portions and personalized plans services.
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Latest Funding
$3.2 Million
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Industries
Climate Tech & Green Tech, Foodtech, CPG & Consumer Goods, Manufacturing, Ecommerce, Pet Tech
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Locations
Barcelona
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Employees
101 to 250
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Business Model
B2C, SAAS
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Contact
•••••@dogfydiet.com
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Platform personalized stories for children.
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Latest Funding
$3 Million
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Industries
Edtech, Media and Entertainement, Ecommerce, FamilyTech & Parenting
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2C
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Contact
•••••@micuento.com
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Banbotoys is an online store for toy products.
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Latest Funding
$390 Thousand · Pre Seed
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Industries
CPG & Consumer Goods, Sportstech, Manufacturing, Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2B, SAAS
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Contact
•••••@banbotoys.com
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Kleta is a mobility start-up that offers hassle-free bike subscription services with no initial investment.
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Latest Funding
$2.2 Million
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Industries
Mobility & Transportation, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C, SAAS
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Contact
•••••@kleta.com
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Sinqro connects the restaurants POS to all their orders, reservations and delivery channels
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Latest Funding
$1.5 Million · Seed
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Industries
Fintech, Data and Analytics, Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Contact
•••••@sinqro.com
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Online 3D Configurators for the Packaging Ecosystem (Instabox 3D, Instapack 3D, Packshot 3D, The PackFinder)
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Latest Funding
$260 Thousand · Pre Seed
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Industries
Foodtech, Manufacturing, Ecommerce, Supply Chain & Logistics
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B, SAAS
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Contact
•••••@3dclick.com
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51Trips design travel notebooks which help people preserve memories.
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Latest Funding
$650 Thousand · Pre Seed
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Industries
Travel Tech, Media and Entertainement, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C
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Contact
•••••@51tripsbrand.com
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Digital platform based on the concept of sharing economics.
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Latest Funding
$240 Thousand · Pre Seed
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Industries
Mobile, Ecommerce, ElderTech
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2C, MARKETPLACE
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Contact
•••••@bibossapp.com
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Deliberry is the leading food marketplace in Spain, with a disruptive model that is changing the consumer sector and buying habits.
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Latest Funding
$520 Thousand · Pre Seed
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Industries
Foodtech, CPG & Consumer Goods, Mobile, Food Delivery, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C, MARKETPLACE
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Contact
•••••@deliberry.com
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We have developed a 360 degrees telemedicine system, to take care of human and animal beings.
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Latest Funding
$560 Thousand · Seed
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Industries
Health Tech, Hardware, Manufacturing, Ecommerce, Wearables, Pet Tech
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C
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Contact
•••••@dinbeat.com
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GameSquare is a marketplace for sale of products related to gaming and collectibles.
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Latest Funding
$120 Thousand · Pre Seed
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Industries
Gaming, Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2C, MARKETPLACE
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Contact
•••••@gamesquareapp.com
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Iteralix is a digital platform which assists family and friends to design memorial and funeral to pay tribute to one who passed away.
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Latest Funding
$120 Thousand · Pre Seed
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Industries
CPG & Consumer Goods, Legal Tech, Sales and Marketing, Ecommerce, Service Industry, Death Tech
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2C
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Contact
•••••@iteralix.com
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Livelia is an online marketplace for furniture and other home decors.
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Latest Funding
$140 Thousand · Pre Seed
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Industries
Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2C, MARKETPLACE
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Contact
•••••@liveliahome.com
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Optimus Price is a SaaS that uses Artificial Intelligence to help stores set prices in e-commerce.
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Latest Funding
$1.1 Million · Seed
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Industries
CPG & Consumer Goods, AI, Machine Learning, Data and Analytics, Sales and Marketing, Business Intelligence, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2B, SAAS
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Contact
•••••@optimusprice.ai
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Plazy is a platform that facilitates vehicle washin
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Latest Funding
$320 Thousand · Pre Seed
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Industries
Mobility & Transportation, Ecommerce, Productivity Tools, Service Industry
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Locations
Barcelona
- Employees
-
Business Model
B2C
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Contact
•••••@plazy.eco
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Proppos provides AI checkout solutions for retail and hospitality industries based on computer vision algorithms.
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Latest Funding
$890 Thousand · Seed
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Industries
Foodtech, AI, Mobile, Community & Lifestyle, Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2B, SAAS
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Contact
•••••@proppos.com
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Saigu es una marca de maquillaje natural y ecológico que utiliza ingredientes de proximidad y envases sostenibles en sus productos
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Latest Funding
$450 Thousand · Pre Seed
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Industries
Fashion, Manufacturing, Ecommerce
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2C
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Contact
•••••@saigu.es
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Smartfooding is an online store for organic, gluten-free and vegan food products.
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Latest Funding
$1.4 Million
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Industries
Agritech, Foodtech, CPG & Consumer Goods, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C
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Contact
•••••@smartfooding.com
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Wineissocial provides an online platform designed to offer recommendations in wine selection.
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Latest Funding
$1.1 Million · Series B
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Industries
Foodtech, Sales and Marketing, Community & Lifestyle, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Business Model
B2C, SAAS
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Contact
•••••@wineissocial.com
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We make possible a zero waste Food delivery and takeaway experience with our reusable packaging platform
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Industries
Foodtech, Mobile, Energy & Nuclear, Manufacturing, Community & Lifestyle, Ecommerce, Supply Chain & Logistics
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Locations
Barcelona
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Employees
1 to 10
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Business Model
B2B
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Contact
•••••@youbumerang.com
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Catchoom is an award-winning image and object recognition provider powering visual search and automatic product tagging solutions.
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Industries
AI, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Contact
•••••@catchoom.com
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Gestoos develops an Artificial Intelligence software that can recognize people’s gestures and behavior in real-time.
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Industries
Data and Analytics, Ecommerce
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Locations
Barcelona
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Employees
11 to 50
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Contact
•••••@gestoos.com
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