56 Best Sales And Marketing Startups in North America to Watch in 2025

The Definitive Seedtable Ranking of Sales And Marketing Startups in North America

We track 71,000+ companies and rank them dynamically using our Seedtable Score – a score that uses quantitative and qualitative data points to signal the momentum behind a company. We then monitor the list manually leveraging our expertise as founders and investors.

There are 56 start-ups with an aggregate funding of $1.6b. The average funding per company in this subset is $27.9m.

Last update to the database: Feb 18, 2025. See changelog.

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4

Funding Rounds

$60.7m

Money raised

Vidyard is a company providing a video marketing platform for businesses. It participated in the S11 cohort of Y Combinator.

Key people:

6

Funding Rounds

$190.7m

Money raised

Ada is a brand interaction platform that enables the automation of conversations with customers and employees via an AI-based chatbot.

5

Funding Rounds

$383.0m

Money raised

OpenWeb, previously known as Spot.IM, is a conversation platform intended for publishers to start meaningful user discussions.

8

Funding Rounds

$99.3m

Money raised

Hootsuite is a social network management platform created to interact, listen and analyze results.

Key people:

1

Funding Rounds

Pathful is a company founded in 2012.

3

Funding Rounds

$39.3m

Money raised

Unbounce provides a landing page building platform for businesses.

1

Funding Rounds

$8.3m

Money raised

Automat is a company that focuses on marketing for brands, founded by Andy Mauro.

Location:

Key people:

4

Funding Rounds

$36.4m

Money raised

PartnerStack (formerly GrowSumo) enables companies to leverage partnerships in order to grow revenue, increase distribution, and go to market quicker and more efficiently. The fastest growing software companies in the world like Asana, Drift, Freshworks, and Intuit use PartnerStack to power their reseller, marketing, and referral partner programs.

Key people:

3

Funding Rounds

$56.0m

Money raised

Igloo Software is a collaboration and knowledge management software platform founded in 2008 by Dan Latendre.

2

Funding Rounds

$160.0k

Money raised

Fortuna.ai is an AI company specialized in delivering financial services for organizations.

Key people:

4

Funding Rounds

$32.0m

Money raised

Uberflip is a company founded in 2008 by Yoav Schwartz.

Location:

Key people:

2

Funding Rounds

$1.1m

Money raised

Vantage Analytics is a data analytics company helping retail businesses achieve greater revenue growth.

Key people:

2

Funding Rounds

$11.0m

Money raised

CrowdRiff is a company founded in 2011 by Dan Holowack.

Location:

Key people:

1

Funding Rounds

$500.0k

Money raised

A company offering a software platform for small and medium sized business marketers.

3

Funding Rounds

$5.6m

Money raised

A company making digital asset management and marketing operations software.

Key people:

1

Funding Rounds

$2.0m

Money raised

Mintent is a company founded in 2012 by Greg Marlin.

3

Funding Rounds

$13.9m

Money raised

Vendasta is a company founded in 2008.

Key people:

5

Funding Rounds

$3.3m

Money raised

SimplyCast is a marketing Automation Software founded by Saeed El-Darahali.

3

Funding Rounds

Quietly is a company founded in 2012 by Dario Meli.

Location:

Key people:

2

Funding Rounds

$1.3m

Money raised

Later is a company founded in 2014.

3

Funding Rounds

$2.7m

Money raised

Vero is an event driven email platform for customer-focused teams founded in 2012 by Chris Hexton.

Location:

2

Funding Rounds

$105.0k

Money raised

Lumen5 is a company founded in 2017 by Michael Cheng, Christopher Bowal and Nigel Gutzmann.

2

Funding Rounds

$100.0m

Money raised

Dooly is a company founded in 2016.

3

Funding Rounds

$11.9m

Money raised

ScribbleLive is a company founded in 2009.

2

Funding Rounds

$37.7m

Money raised

360insights developed a SaaS-based platform for manufacturers and distributors to manage incentive programs.

3

Funding Rounds

$55.6m

Money raised

Convictional provides a business-to-business e-commerce platform for traders.

2

Funding Rounds

$590.5k

Money raised

Learndot (acq. by ServiceRocket) offers a suite of technologies and services for software training businesses to grow revenue, adoption and customer success.

1

Funding Rounds

Peotic is a San Francisco-based artificial intelligence company developing personalization tools for banking and commerce industries.

2

Funding Rounds

$12.5m

Money raised

AutoFi is a company founded in 2015 by Jonathan Palan, Kevin Singerman and Mandar Gokhale.

Key people:

2

Funding Rounds

$3.6m

Money raised

Atomic Reach is a company founded in 2012.

3

Funding Rounds

$5.4m

Money raised

Trufan Inc. is a company founded in 2018 by Swish Goswami.

Location:

Key people:

2

Funding Rounds

$4.1m

Money raised

360pi is a company founded in 2009 by Alexander Rink.

2

Funding Rounds

$55.0m

Money raised

Forma.ai is developing a sales performance management (SPM) platform that utilizes fundamental business rules, automates payouts, and creates a ledger of truth for sales teams.

Location:

Key people:

1

Funding Rounds

$150.0k

Money raised

Lumotune developed transparent digital displays for digital marketing.

Industries:

Key people:

3

Funding Rounds

$1.7m

Money raised

Creator.co, previously known as Shop and Shout, is a Vancouver-based marketing company.

2

Funding Rounds

$143.0m

Money raised

8

Funding Rounds

$30.7m

Money raised

Mediavalet Inc. is a company founded in 2010.

2

Funding Rounds

$8.0m

Money raised

Visualping is a company founded in 2016 by Serge Salager.

Location:

Key people:

1

Funding Rounds

$79.4m

Money raised

Canada Drives is a company founded in 2010.

2

Funding Rounds

$20.7m

Money raised

Appnovation Technologies is a company founded in 2007.

1

Funding Rounds

$7.0m

Money raised

DigitalEd is an online education platform designed for science, technology, engineering, and mathematics (STEM) courses.

3

Funding Rounds

$3.9m

Money raised

AvenueHQ is a company founded in 2013.

1

Funding Rounds

$246.0k

Money raised

FundRazr is a company founded in 2009.

Location:

1

Funding Rounds

$110.0k

Money raised

Wriber is a company founded by John James Zupancic.

1

Funding Rounds

Betterez is a company founded in 2011 by Tal Shalit.

2

Funding Rounds

$424.0k

Money raised

Company

1

Funding Rounds

Street Contxt is a company founded in 2012.

1

Funding Rounds

$4.0m

Money raised

Postbeyond Inc. is a company founded in 2013.

1

Funding Rounds

$60.0k

Money raised

Nicejob Inc is a company founded in 2013.

1

Funding Rounds

$1.5m

Money raised

Goodee is a Canada-based company.

Location:

1

Funding Rounds

$11.0m

Money raised

Lookbookhq is a company founded in 2012.

1

Funding Rounds

$2.0m

Money raised

1

Funding Rounds

$2.0m

Money raised

Webware is a company founded in 2015.

1

Funding Rounds

$8.5m

Money raised

Wysdom.AI is a Canada-based company founded by Karen Chan.

Location:

Key people:

1

Funding Rounds

$5.4m

Money raised

Industries:

Location:

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